Summer is the season we've been waiting for. Longer days, trailheads calling your name, weekend camping trips, national park adventures, and spontaneous road trips all deserve gear that's ready to keep up.
We have so many things to celebrate this time of year! Adventures, anniversaries of big milestones, founder Jen's birthday, and our awesome community (that's you)!
Whether you're seeking alpine views, paddling your favorite lake, or packing light for your next getaway, having comfortable, technical apparel can make every adventure that much better. All of this and more is why we're excited to kick off our Gear Up for Summer Sale, starting July 9th at 10am PT/1pm ET.
Save Up to 30% Sitewide
Beginning July 9, enjoy up to 30% off sitewide on your favorite Alpine Fit apparel.
From lightweight hiking essentials to travel-ready layers and Merino wool favorites, it's one of the best opportunities of the season to stock up on the gear you'll reach for all summer long.
But that's not all.
We have a few fun little surprises happening, so stay close and check back :) 
Built for Every Summer Adventure
No matter where your summer takes you, our goal is to help you spend less time thinking about your clothing and more time enjoying the journey.
This is a great time to refresh your adventure wardrobe with pieces designed for:
- Day hikes and summit missions
- Backpacking and camping trips
- Adventure travel and road trips
- Trail running and active days outdoors
- Everyday comfort with technical performance
From breathable sun protection and quick-drying fabrics to naturally odor-resistant Merino wool, every piece is designed to move with you through changing conditions and long days outside.
Shop Early for the Best Selection
Our community knows that some of our most-loved styles, colors, and sizes don't stay in stock for long, especially during our biggest sales.
If you've been waiting to pick up a new sun hoodie, travel tee, hiking shorts, Merino layer, or another Alpine Fit favorite, we recommend shopping early for the best selection.
Don't Miss What's Coming Next
The Gear Up for Summer Sale is more than a one-day event, so check back with us and get on our email list to stay informed!
Mark your calendar for July 9th at 10am PT/1pm ET, explore the collection, and get ready for a season full of adventures in gear that's made to go wherever you do.
Here's to sunny summits, winding trails, memorable road trips, and every adventure in between. We can't wait to see where this summer takes you.
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